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Cupra announces drive-away price deals in Australia for EOFY 2023-24

Cupra, the sporty Volkswagen-owned brand from Spain, is offering some enticing ‘End of Financial Year’ (EOFY) offers, with drive-away pricing for a limited time. The company, known for its blend of European design and German performance, is no doubt looking to bolster its presence in Australia and these deals could be just what the doctor ordered.

Starting from May 1 through June 30, 2024, customers can take advantage of various offers on Cupra models. Among the highlights are 1% finance deals on the popular Cupra Formentor SUV range, including the Formentor VZe PHEV.

2024 Cupra Leon V-Australia

Additionally, competitive drive-away prices are being offered on the Leon hatch series, with the entry-level Leon V starting from $44,888 drive-away. Special editions like the Leon V Tribe Edition are also up for grabs, starting from $47,888 drive-away.

The Ateca VZx sports SUV is available from $58,888 drive-away, while buyers of the MY23 Born BEVs can enjoy a free interior pack with Beats audio valued at $2900. Ben Wilks, director of Cupra Australia, expressed the brand’s ambitions for the Australian market, saying:

“Australia has been at the forefront of the global Cupra success story, and make no mistake; Cupra’s goal is to be loved by some, not by all. Our vehicles have resonated with passionate individuals who appreciate European design and electrifying performance.”

2024 Cupra Leon V-interior

These offers, according to Wilks, represent an unprecedented move for Cupra in Australia. Whether customers are seeking a novated lease option, a family-friendly SUV, or diving into the world of electrification, the brand aims to entice with its latest deals. Drive-away prices from May and June are as follows:

Model year 2023 (MY23)
Ateca VZx: $58,888 DA
Leon V: $44,888 DA
Leon VZ: $53,888 DA

Model year 2024 (MY24)
Ateca VZx: $58,888
Leon V: $44,888
Leon V Tribe Edition: $47,888
Leon VZ: $53,888
Leon VZx: $61,888

For the electric variant of the Leon, the Leon VZe, prices vary by location, ranging from $61,325 to $64,325 drive-away. See below:

Leon VZe
ACT: $61,325
NSW: $63,325
QLD: $62,325
SA: $63,325
TAS: $62,825
VIC: $63,825
WA: $64,325

Brett Davis

Brett started out as a motor mechanic but eventually became frustrated working on cars that weren't his. He then earned a degree in journalism and scored a job at Top Gear Australia back in 2008, and then worked at Zoom/Extreme Performance magazines, CarAdvice, and started PerformanceDrive/PDriveTV in 2011 with Josh Bennis. He's now the owner and managing editor here at Driving Enthusiast.

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