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For Sale: HSV GTSR W1 Maloo, 1 of 4 ever made

Aussie Holden enthusiasts have an opportunity to score the ultimate secret-menu Maloo with the most powerful powertrain ever fitted to a factory HSV, in a screaming yellow colour.

Yes, an ultra-rare HSV GTSR W1 Maloo is heading to auction this weekend, with expectations it could push beyond the $1 million mark.

2017 HSV GTSR W1 ute - rear

The big talking point is provenance. This one is described as a “secret” 1-of-4 Maloo W1s, and it’s build #001. Better still, it’s reportedly the only W1 ute finished in XU3 Yellah – the iconic hue made famous by the VS GTSR.

Add an almost comical 26km on the odometer, never registered, and the whole thing starts to feel less like a used car listing and more like a museum piece.

2017 HSV GTSR W1 ute - odometer

Mechanically, it’s the hot dog with the lot; 6.2-litre LS9 supercharged V8 with 474kW and 815Nm, a close-ratio Tremec six-speed manual, plus the kind of hardware you only get when accountants have been told to look away.

It comes with SupaShock suspension, AP Racing brakes and Pirelli Trofeo R tyres. All the fun of the W1 sedan, with a lighter rear end, we can only imagine how lairy this would be on some open tarmac.

2017 HSV GTSR W1 ute - engine

And the market has already set a precedent. A sister car reportedly sold for over $1 million at Lloyds Auctions back in 2021, which is exactly why this #001 example is being talked up as a fresh record contender.

At the time of writing, online bidding is live and it’s sitting at $805,000, with the auction set to close from 12pm AEDT on Saturday, December 20, 2025. Head over to the listing for more info.

Mitchell Jones

Mitchell brings over a decade of automotive journalism to Driving Enthusiast, backed by an extensive, hands-on background in the wider automotive industry. Whether he's testing the limits of a space-age EV, advocating for the survival of tactile, analogue interiors, or digging deep into the rich lore of classic Australian motoring, his passion is all-encompassing. Following a ten-year stint at PerformanceDrive, Mitchell now channels his meticulous obsession with automotive history, obscure facts, and "what-if" design realities into his reviews and features.
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